2023 - Today
We surprised the Jollywood amusement park with our
branding game
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With a Full Palette of creative services, we refine and develop your
brand's identity, strategy and presence.
We surprised the Jollywood amusement park with our
Strategy |
Branding|
Motion Graphics|
Films|
Advertising
Overview
The Challenge : A Complete Branding and a Grand Introduction
Jollywood Theme Park was on the brink of its launch, ready to bring the best vibes to Bangalore in a uniquely enchanting way. But before the gates could open, Jollywood needed a complete visual identification—from vibrant wall branding and kiosk designs to ride logos and captivating banners. They turned to us to craft a visual identity that would make this city of fun as colourful and inviting as the experiences within it.
Our mission didn’t end with the makeover. Once the park opened, the real challenge began: we had to introduce this vibrant destination to the people and bring the crowds in. Outdoor promotions set the stage, but our journey truly accelerated when we took over Jollywood’s social media presence.
Industry -
Media & Entertainment
Location -
Bidadi
,Bengaluru
Building Jollywood’s Identity, One Brushstroke at a Time
We dove into Jollywood’s personality, creating a brand image that felt as lively and magical as the park itself. Every corner of Jollywood was designed to feel like a world of its own, with consistent colours, quirky graphics and themes that brought out the unique cinematic vibe. We crafted everything from store branding and signage to menu cards, carefully conceptualizing each design element with the aim of captivating visitors even before they set foot in the park.
Then came the social media strategy. In just a week, Jollywood’s online presence became the talk of the town. Our posts captured the essence of the park, teasing Bangaloreans with visuals that invited them to experience 'Rome' right in their own city. We sailed the Titanic straight into their feeds, gave them a glimpse of mighty dinosaurs and created FOMO among the audience.
Equipped with eye-catching creatives, we went full throttle on influencer marketing, strategically choosing leading social media influencers to launch with a bang.
The Impact: Crowds, Engagement and Growing Excitement
The results were extraordinary. Within one week of managing Jollywood’s social media, the park welcomed its first 1,000 visitors in a single day—a milestone that set the tone for even bigger crowds to come. Followers surged and Jollywood quickly became a trending topic, sparking curiosity and excitement among locals in Bangalore.
We had successfully positioned Jollywood as a must-visit destination, creating a brand presence that felt as thrilling as the experiences awaiting visitors inside. Through strategic promotions and an engaging social media narrative, we helped make Jollywood the buzz of the city, ensuring it wasn’t just a theme park but a place to make memories.
From then until now, we have been the end-to-end solution for all their creative endeavours.
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